No matter if you are looking at articles, ebooks, videos, graphics, or whatever else comes to one’s mind, PLR products are available in all different forms and media.

If you think about it, I am sure you will find that you bought at least one PLR product as well. So chances are high that you are also doing the #1 mistake when buying PLR products.

Most of the PLR products are sitting on the hard drive collecting dust.

There is a hidden treasure lying on your hard drive just waiting to be used the right way and turned into gold…

But before we start looking at what can be done with PLR products, let us have a fast look at some different rights and what they allow to do with a product.

  • Private Label Rights (PLR)

    PLR products allow you to change the product in any way you want it to be. Whether you change only the title, the graphics or the whole content is all up to you. You are allowed to claim authorship and sell the product for any price you find appropriate. You might even give the product away for free.

  • Master Resell Rights (MRR)

    Different from PLR products, the license of a Master Resell Rights product doesn’t allow you to make any changes to the product, graphics or sales copy. However, you can sell the product and keep 100% of the profit. Besides selling the product for personal use, you also can sell Resell Rights or even Master Resell Rights to it.

  • Resell Rights (RR)

    Resell Rights products come with the most stringent license. Besides not being allowed to change the product, you can usually only sell rights for personal use and your customers won’t receive any resell rights to it.

All PLR products come with a license file that states exactly what you are allowed to do.

Example of a PLR products license file

Always check the license file that comes with your PLR products.

7 Ideas How To Use PLR Products

  • 1

    Create a product

    You could simply create your own information product from it, set up a sales page with an order button and sell it. When creating your own product and adding it to a marketplace like JVZoo or Zaxaa you could even start building an army of affiliates that will help you promoting the product.

  • 2

    Add as a bonus to membership sites

    If you have already a product in this niche which you deliver through a membership site, you could add the PLR product as an unannounced bonus for your customers

  • 3

    Use as a bonus in affiliate promotions

    Very often you can find bonuses added in affiliate promotions, especially during launch time. These bonuses can give additional value to your customers and incentivise them to buy through your affiliate link.

  • 4

    Use as an incentive to build your list

    As you know, everyone being in Internet Marketing should be building a list. One of the methods in listbuilding is offering visitors an incentive in exchange for their email address to turn them into subscribers. For this purpose PLR products make a great ethical bribe.

  • 5

    Break content down into articles

    The content of an ebook can be easily broken down in smaller parts and used as articles. Those articles could be used as content on a new niche blog where posts will be published on a scheduled time. Another option could be to use them in article marketing for traffic generation.

  • 6

    Use content for autoresponder sequence

    Even smaller chunks of the product's content could be used to create a series of autoresponder messages. Those can be pre-loaded in an autoresponder as a 5, 7 or 10 day follow up sequence to promote a product or any kind of content.

  • 7

    Extract ideas and use as status updates

    Exctracted ideas, tips or advice from the original content could used as short status updates on various social networks such as Twitter, Facebook or Google+ and support you in your daily promotional efforts.


No matter how you are going to use your PLR products, always make sure to rewrite the content, add your own twist and make sure to rebrand the graphics. This will make your product unique and original.

If you don’t have any PLR products but want to try them now, you can get over 2,750 GB PLR/MRR products for free and then learn how to create your own completely unique and totally different product out of it.

Do you have PLR products sitting on your hard drive collecting dust?

Please let me know how you are going to use them in the comments below and if you liked this post, please consider sharing it with your social community.

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